Build Your Dream Business

How to build a loyal client base as a lash tech


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In today’s episode, Chelsey Long shares her journey from the department store beauty counter to becoming a successful self-employed lash tech. She discusses the challenges of building a loyal clientele, evolving her marketing strategies, and the importance of creating a welcoming workspace. Chelsey also touches on work-life balance, setting boundaries with clients, and her aspirations to educate others in the industry.

 

In This Episode, We Cover

  • Transitioning from retail to being a self employed lash tech
  • Strategies for building a loyal client base
  • Adapting to challenges and adjusting marketing strategies
  • Creating a comfortable and professional home workspace
  • Setting boundaries, cancellation policies, and client relationships
  • The importance of business education in the beauty industry
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    Useful Links

    • Follow Chelsey on Instagram: @thecosmetologist
    • Explore Chelsey’s work and book appointments: Chelsey’s Website
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