When your customers understand your brand, your business is more likely to stick in their heads. Your brand is essential for helping you stand out. When your brand has a clear purpose, you get more than awareness — you get customer loyalty, too.

According to Robin Bramman — founder of Brandtini (a brand agency and academy) and chief operating officer of CO+HOOTS — great branding starts with creating context and clarity. In her September 10 webinar, “How to Build a Purpose Driven Brand that Sparks Loyalty,” she provides the knowledge you need to begin an effective branding process today.