Olfa Turki, Founder & Editor of Our Family World, joins the Influence Pros Podcast to talk about the power of evergreen content, focusing on your audience, and why keeping your voice consistent is key.

Special thanks to our sponsors:

• Cision (http://cision.com/get-coverage)
• Convince & Convert (http://definitivedigest.com)
• TapInfluence (email [email protected])

 

In This Episode

• Why it helps to truly care about the topics you are blogging about
• How to listen to your audience to understand what they want
• Why evergreen content is always in demand for brands
• How to maintain relationships by following up on all correspondence
• Why it is so important to stay consistent in your voice

 

Resources

• In the News: 'Pain points' of Influencer Marketing Tackled in New Study
• Olfa Turki twitter: @OurFamilyWorld
• Our Family World
• ‘The Truth’ Series
• Dogvills

Visit InfluenceProsPodcast.com for more insights from your favorite content marketers.