In our new podcast Kerry chats with Cecily from The Emperor’s Old Clothes, a sustainable fashion business based in Brighton’s North Laine. Cecily talks about how she has developed the online side of her business and made use of Instagram Stories as a valuable marketing tool, and a great way to build an online community. Cecily explains how, when launching a new range of plus sized clothes, she turned to Instagram to build her level of understanding.

www.theemperorsoldclothes.co.uk

www.socialbrighton.