Rina Foster, CEO and Founder of 84 Communications, talks to Doug Simon, CEO of D S Simon Media, about how AI is impacting risk management. She shares expert guidance on protecting your reputation, preparing for potential crises, and managing fear with confidence.

D S Simon Media is a recognized innovator in broadcast public relations and the creator of the industry’s first AI-Powered Broadcast Media Tour™. Since 2020, the firm has scheduled and produced more than 5,000 media segments annually, further establishing itself as a category leader. Clients include top brands in healthcare, technology, travel, financial services, food and beverage, consumer goods, entertainment, retail, and non-profits. Celebrating its 40th anniversary in 2026, the firm has won more than 100 industry awards.