BuzzStream Digital PR and Link Building Podcast

How to Build Links in Local Markets in the U.S.


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In this episode of the BuzzStream podcast, Vince Nero chats with Chris Brencans, CEO of On The Map, to discuss the intricacies of local SEO and link building.

Chris shares his insights on the rising importance of digital PR, the impact of SEO algorithm changes on local search, and the significance of building authoritative links in regional markets.

⏰ Timestamps

00:00 Intro

00:50 Introduction to Local Search and Digital PR

01:48 Impact of SEO Algorithm Changes on Local Search

03:44 The Role of Links in Local SEO

08:09 Strategies for Building Links in Local Markets

09:25 Data-Driven Campaigns and Digital PR Success Stories

11:36 Reactive PR and Expert Commentary

13:48 Connecting Trends to Local Businesses

18:47 Building Journalist Relationships and Pitching Effectively

21:46 Leveraging Daylight Savings for PR

22:37 The Role of Directories in Local SEO

23:17 Community Outreach and Local Events

27:42 Sponsorships and Charity Drives

28:21 Cost and Strategy of Sponsorships

31:15 SEO Tips for Small Local Businesses

31:48 The Importance of Google Business Profile

36:04 Challenges of Pitching to Local News

40:54 SEO as Brand Building

42:10 Conclusion and Final Thoughts


💻 Check out the full post: https://www.buzzstream.com/blog/local-link-building-podcast/

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BuzzStream Digital PR and Link Building PodcastBy BuzzStream