This is Midlands Export the podcast brought to you by the Department for International Trade in the Midlands.

Our mission is to provide you with the inspiration and information you need to take your business to international success.

My name is David James and in this episode I’m talking to George Paul, Export Champion and Owner of Derbyshire based Bradburys Cheese.

George is relatively new to exporting having started just five years ago but in that short time Bradburys Cheese now do eight and a half million pounds with of international business in 32 different markets.

George has some really great advice about how to pitch, follow up and build relationships with high value customers and some top tips on how to prepare for international success.

To start or accelerate your own export success story visit great.gov.uk and click on the ‘contact an international trade adviser’ link which is on the front page.