In order to continue to produce a great product and improve it according to the needs of your customers you need customer feedback. We have to understand how our customers perceive and use our products in order to do better. Idiomatic helps you do just that with their AI-Driven customer intelligence platform. Idiomatic helps you unlock the “why” behind your customer feedback while turning that data into actionable insights. The Head of Marketing, Deniz Kuran discusses the key personas and industries they serve best while highlighting key acquisition channels as she helped to build out and develop their marketing and growth strategies. Through a rebrand, informative website, and valuable content the team is working hard to shift website traffic into converting customers.