05.18.2022 - By B2B Writing Institute
B2B writing might seem like it's about businesses doing their thing, but it's really about connecting with a change people are trying to make in their work lives. Kristen LaFrance is a community and podcasting pro and Mayor of DTC Twitter. In this episode of B2B Craftworks, Kristen shares her experience connecting with business, marketing, and content. Learn more about Kristen: https://twitter.com/kdlafranceGet fun memes: https://twitter.com/AwYeahSarahLearn more about B2BWI: http...