Toady Karim will be talking about the customer Avatar. And as we elaborated and explored in our previous episode, How important it is in any industry?

And Why in the industry of coaching, it's not optional?

In fact, it's with extreme importance. And it is way more important than it is for any other industry.

Today, we're going to go into details of what we need to consider when we are identifying this customer avatar, what information we need to search for?

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The market is divided into three parts.

There are basically three core markets, The Health, The Wealth, and The Relationship market.

Whenever we are doing anything in our business, we're going to consider this customer avatar, because if what we are offering and designing, is not in line with the vision or with what the client likes, it means that we are doing it for nothing.

To identify our customer avatar, we need to ask ourselves some questions.

what age is this person?

Are they employees or other business owners, entrepreneurs?

Are they single are married? etc….

The more we narrow it, the more we clarify, the more we have details and information about our dream customer, the better will be our offer, and the better value we're going to give to him, and the more our chances to get him in our team.

In our world. That's the concept of customer avatar.

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