I talk on the podcast all of the time about repurposing your podcast episodes into additional content and creating a book is not only a great way to extend the reach of your content but to continue building collaborative relationships with your guests. This week, episode 85 of Listeners to Leads is about how to create a book featuring your podcast guests!

In this episode of Listeners to Leads, my guest Mike Capuzzi shares how you can use a book to market yourself, differentiate yourself from competitors and get people to know, like, and trust your business. We also discuss actionable steps you can use to create your own bite-sized book to funnel people toward your offering.  

Mike and I also chat about the following: 

• What direct response marketing is.
• Where to start in determining if a “Shook” (short helpful book) is right for you. 
• How business owners can turn their podcast content into a book.  
• An extremely lucrative idea to continue your collaboration with past guests. 

Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above.

Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

CONNECT WITH MIKE CAPUZZI:

MikeCapuzzi.com

Shook Magic Kit Freebie

The Author Factor Podcast

BiteSizedBooks.com

Mike’s Books

Dog Joy by Caroline Capuzzi 

CONNECT WITH ALESIA GALATI:

Instagram

LinkedIn

Work with Galati Media! 

Proud member of the Feminist Podcasters Collective.