Ep #67 (Part 1): You already have experience in your work. This can be a good foundation for launching your coaching program. With some effort, it can be an extra income stream for you. 

You will get the whole system on what to start with and the information you need to put together. That will go later to your coaching program itself, to your marketing materials, website, lead pages, etc. 

You will know how to organize it, when is better the group coaching and when the one on one. And you will get tips on how to price it and multiply that. 

In this episode, Ronnie Tsunami shares how to create a coaching program and launch it within a month.

The episode turned out to be longer than we usually have. I could not cut anything out as I believe what Ronnie shares will help you and your business. So, this is the first part of the episode, but don’t worry the second one goes right after it.

Just check the next episode on the platform where you’re listening to the show whether it’s iTunes, Spotify or any other apps you use.

Originally from Honolulu, Hawaii, and a former member of the US Air Force who also served for the Secretary of Defense, Ronnie Tsunami has been called the “MacGyver” of training because of his ability to quickly develop learning solutions that help market and sell new products/services. 

He has generated millions of dollars in revenue for enterprise organizations, such as Microsoft, Spectrum, and PlantPure Nation, and he has also helped to quickly build “tribes” for movements that are reshaping the world. 

Time Stamped Show Notes:

• [00:22] About the episode and Ronnie Tsunami
• [02:53] After being discharged from the Air Force and quite Microsoft Ronnie started his own company helping entrepreneurs to build their coaching programs 
• [04:51] The difference between a coaching program, mentoring, and mastermind groups
• [08:04] The key skills that people need to become a coach
• [10:46] Make sure you know the area you want to be in and to be open to learning if you want to be a coach
• [14:32] Before you create a coaching program put together a business concept document. Later it will be a foundation of your marketing
• [17:17] The questions you need to cover in a concept document for your coaching program. It doesn't have to be a full business plan
• [18:58] If people failed in life in some way, they are more likely to become life coaches. If they failed in business or marketing, they often become a business or marketing coach
• [20:00] Different ways to run a coaching program and the technology that will help you in that
• [23:17] Make sure you have a very good social media presence as a coach
• [24:34] Have a lead magnet and landing page for your coaching program to get people’s email. It might be a document, a couple of videos, or audios
• [27:06] For the show notes go to marinabarayeva.com/67 and subscribe to the Marketing for Creatives show

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