30 - Unsubscribes are a serious issue as they influence the way email service providers like Gmail, Yahoo, and Outlook see you as a sender. While a user finding themselves on your unsubscribe page may seem like a lost cause, you can change their mind with a well-implemented preference page. 

In today’s episode, Vira and Alissa walk you through what a preference page is, how to use it to reduce unsubscribes, and share examples of the most effective and memorable preference pages.

Tune in here: http://flowium.co/episode30

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