In this episode, Vin Turk, Co-founder and COO at Madison Logic will discuss what it takes to run a successful paid ABM campaign.
Tune in to learn:
<ul>
 <li>What data is needed to measure ABM campaign performance</li>
 <li>What marketers should pay attention to craft the right messaging for each stage of the campaign</li>
 <li>Why LinkedIn is such an important tool for ABM</li>
 <li>What ABM metrics you should track</li>
</ul>

In this episode, Vin Turk, Co-founder and COO at Madison Logic will discuss what it takes to run a successful paid ABM campaign. Tune in to learn: What data is needed to measure ABM campaign performance What marketers should pay attention to craft the right messaging for each stage of the campaign Why LinkedIn is such an important tool for ABM What ABM metrics you should track

How to create and measure paid ABM campaigns with Vin Turk

The Marketing Intelligence Show is all about empowering marketing leaders to work better with data and make sure every marketing dollar counts. On this podcast, you'll learn from Supermetrics' experts on how you can use data to fuel growth and maximize the ROI of your marketing spend. Our goal is to give you the insights and knowledge to turn your raw marketing data into business growth. 

This podcast is brought to you by Supermetrics, the marketing data intelligence platform used by more than 750,000 marketers that processes 15% of all global online ad spend.

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Marketing

The Marketing Intelligence Show is all about empowering marketing leaders to work better with data and make sure every marketing dollar counts. On this podcast, you'll learn from Supermetrics' experts on how you can use data to fuel growth and maximize the ROI of your marketing spend. Our goal is to give you the insights and knowledge to turn your raw marketing data into business growth. This podcast is brought to you by Supermetrics, the marketing data intelligence platform used by more than 750,000 marketers that processes 15% of all global online ad spend.

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How to create and measure paid ABM campaigns with Vin Turk

How to create and measure paid ABM campaigns with Vin Turk