Startup Basics is BACK! This series will focus on one of the most important aspects of any successful startup: the customer. On episode one, Salesforce's Tiffani Bova joins to break down all things customer experience: defining it, what an amazing experience looks like, how startups can beat the incumbents, and more!

How to create great customer experience | Customer Basics with Salesforce’s Tiffani Bova | E1297

Jason Calacanis covers startups, tech, markets, media, and all the hottest topics in business and technology. He also interviews the world’s greatest founders, operators, investors, and innovators.

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Timestamps:
(0:00) Edward Brawer joins Jason to dive into PodcastAI
(3:25) Introduction and origin story of Edward Brawer's entry into the podcasting AI technology
(5:42) Discussion on the features and benefits of PodcastAI, including its ability to automate podcast production processes
(9:40) Finding product-market-fit for PodcastAI
(11:38) Coda - Get started for free at https://www.coda.io/twist
(13:06) The success of their original cold calls to find those first first customers
(15:04) Main features and outline of PodcastAI version 1.0
(20:19) Northwest Registered Agent - Get a 60% discount on your next LLC at http://www.northwestregisteredagent.com/twist
(21:51) Hot feature they just launched: viral moments of your pod
(29:20) NetSuite - Download your free KPI Checklist at http://www.NetSuite.com/twist
(31:33) A feature they made specifically from feedback from the All-in pod
(34:33) The hilarious origin story of Edward and Jason revolved around an AI version of Jason that, in turn, created an AI version of David Sacks
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Great 2023 interviews: Steve Huffman, Brian Chesky, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland
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PodcastAI: Edward Brawer is here to be your podcast’s arms dealer! | E1939

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Todays show:
Pulitzer Prize-winning journalist Charles Duhigg joins Jason to discuss the different types of conversations (9:29), the role of humor (22:48), and they way conversation dynamics can shift (49:30).
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Timestamps
(0:00) Charles Duhigg joins Jason to break down his latest publishing, Supercommunicators
(4:01) The importance of communication in startups and lessons from "The Power of Habit”
(8:06) LinkedIn Jobs - Post your first job for free at https://www.linkedin.com/twist
(9:29) The role of communication in organizations and the different types of conversations
(21:30) Mantle - Get your first 12 months free at https://withmantle.com/twist
(22:48) Exploring the role of humor, laughter, and vulnerability in conversations
(30:06) Understanding gender and cultural differences in communication
(39:23) HubSpot - Be sure to check out the Million Dollar pitch competition from Hubspot for Startups & HubSpot Ventures. Apply now at ⁠https://www.hubspot.com/milliondollarpitch
(40:34) The role anecdotes have in conversation
(49:30) How the dynamic of the conversation shifts when someone has an ask
(1:01:35) The Harvard Study of Adult Development
(1:06:36) Closing remarks
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Check out Supercommunicators: https://www.charlesduhigg.com/supercommunicators
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Great 2023 interviews: Steve Huffman, Brian Chesky, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland
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The power of super communication with Charles Duhigg | E1938

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Todays show:
Jason kicks off Ask Jason live! 5 live guests ask questions on key topics, including finding job opportunities (1:43), the “likely winner” and “definitive winner” framework (26:19), how a non-AI startup with traction can stand out to potential investors (1:04:05), and more!
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Timestamps
(0:00) Jason kicks off another Ask Jason with 5 live guests!
(1:43) Dustin asks about how to find job opportunities and market his generalist skills
(9:50) Vanta - Get $1000 off your SOC 2 at http://www.vanta.com/twist
(10:42) Dustin asks about how to find job opportunities and market his generalist skills
(24:57) Squarespace - Use offer code TWIST to save 10% off your first purchase of a website or domain at https://www.Squarespace.com/twist
(26:19) Francis asks about defining the terms "likely winner" and "definitive winner" in a strategic framework using specific metrics
(39:15) Mercury - Join 100K+ startups banking with Mercury at http://www.mercury.com⁠
(40:17) Mathew asks about choosing between mission-aligned sponsors and more lucrative, unrelated advertising opportunities for his podcast
(52:23) Jason asks whether to continue low-cost growth strategies or seek seed funding to boost growth through advertising, as their product is the advertising itself
(1:04:05) Douglas asks about how a non-AI startup with traction can stand out to potential investors
(1:15:37) Host or join Founder Fridays! Go check out https://founderfridays.tech
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(39:15) Mercury - Join 100K+ startups banking with Mercury at http://www.mercury.com⁠ 
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Great 2023 interviews: Steve Huffman, Brian Chesky, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland
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Founder University: Cohort 8 begins May 9th. Apply here: https://www.founder.university

Ask Jason LIVE!: Navigating startup growth with Real-Time Q&A | E1937

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Zendesk. The best customer experiences are built with Zendesk. Qualifying startups can join their Startup program and get Zendesk products free, for six months! Visit http://www.zendesk.com/twist today to get started.
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Timestamps:
(0:00) Sunny joins Jason to dive into this week’s AI news and demos.
(2:03) Examination of Facebook's Llama 3 model, its impact on the AI community, and its superior performance compared to GPT-4 despite being a smaller model.
(4:45) Open source vs. commercial products
(9:14) LinkedIn Ads - Get a $100 LinkedIn ad credit at http://www.linkedin.com/thisweekinstartups
(10:42) Three big projects where Facebook has affected the open community.
(15:38) US Air Foruce staging dogfights with AI-flown fighter jets.
(19:09) Curotec - Check out http://www.curotec.com/twist and get $5000 off
(21:06) Looking at Grok’s capabilities in first-party research.
(27:35) Zendesk - Get six months free at http://www.zendesk.com/twist
(29:08) Jason asks Grok a more “spicey” question regarding Trump.
(40:46) Sunny demos Marblism.
(45:33) Sunny demos Lumona
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Check out Marblism: https://www.marblism.com
Check out Lumona:https://www.lumona.ai
Article “US Air Force stages dogfights with AI-flown fighter jet” https://www.defensenews.com/air/2024/04/19/us-air-force-stages-dogfights-with-ai-flown-fighter-jet
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(19:09) Curotec - Check out http://www.curotec.com/twist and get $5000 off
(27:35) Zendesk - Get six months free at http://www.zendesk.com/twist
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Great 2023 interviews: Steve Huffman, Brian Chesky, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland
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Check out Jason’s suite of newsletters: https://substack.com/@calacanis
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AI Demos and News: Llama 3, Marblism, Lumona & AI Jet-Fighter Dogfights | E1936

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Timestamps:
(0:00) Sunny joins Jason to dive into this week's AI news and demos.
(1:39) AI, LLMs, and Groq infrastructure discussion.
(9:32) OpenPhone - Get 20% off your first six months at http://www.openphone.com/twist
(11:00 ) Meta's AI landing page, new search engine, and investment strategies
(20:06 ) Eppo. Accelerate your experimentation velocity with Eppo. Visit  https://www.geteppo.com/twist
(23:19) Zuckerberg's approach towards Google's dominance and the impact of Meta's search engine
(30:19) HiddenLayer. HiddenLayer’s AI Detection & Response Solution secures your Generative AI & LLMs from malicious attack. Visit https://www.HiddenLayer.com/TWiST to learn more.
(32:11) Importance of a dedicated domain name and Google's commitment to Google Plus
(34:36) Meta's progress in AI and the strategy of open sourcing
(45:34) The industrial revolution in technology, AI development, and rights issues
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Check out Groq: https://groq.com/
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Thank you to our partners:
(9:32) OpenPhone - Get 20% off your first six months at http://www.openphone.com/twist
(20:06 ) Eppo. Accelerate your experimentation velocity with Eppo. Visit  https://www.geteppo.com/twist
(30:19) HiddenLayer. HiddenLayer’s AI Detection & Response Solution secures your Generative AI & LLMs from malicious attack. Visit https://www.HiddenLayer.com/TWiST to learn more.
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Great 2023 interviews: Steve Huffman, Brian Chesky, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland
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Check out Jason’s suite of newsletters: https://substack.com/@calacanis
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Follow TWiST:
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Subscribe to the Founder University Podcast: https://www.founder.university/podcast

How to create great customer experience | Customer Basics with Salesforce’s Tiffani Bova | E1297

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