Discover ingenious strategies that hinge on the familiar networks of family and friends to craft content that resonates and engages. From mastering WhatsApp broadcast lists to harnessing the authenticity of photo and video testimonials, and the dynamic impact of live interviews, this episode is packed with actionable insights. Learn how to effortlessly generate social proof and captivate your audience, boosting your online presence and lead generation for mortgage advisers. Whether you're looking to freshen up your approach or dive deeper into mortgage adviser social media use, Chris's tips provide easy-to-implement tactics to enhance your digital marketing game. Join us for a session designed to amplify your success in the digital realm, making it simpler to connect with clients and widen your influence without breaking a sweat.