The Marketing Intelligence Show

How to create, run, and measure ABM campaigns for ecommerce with Simeon Atkins

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In this episode, Simeon Atkins, Senior Industry Manager at SimilarWeb, shares what it takes to run a successful ABM campaign.

He discusses:

  • How to design an effective ecommerce ABM campaign 
  • What are the key components of an effective ABM campaign
  • What data companies should collect to craft the right messaging for their ABM campaigns

    • Links mentioned in the show:

    • Follow Simeon on LinkedIn.
    • Start your free 14-day Supermetrics trial.
    • Follow Supermetrics on LinkedIn.
    • Follow Anna on LinkedIn.
      • ...more
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