Ep #92: Simplify your business and marketing as much as possible but keep the high results. In this episode, Allan Dib shares how to create a 1-page marketing plan that works.

We’ll put it into the nine steps system that you can change at any time. Once in a while, I’d recommend you to go through each step, review how effective it is in business and adjust to your business goals.

Allan is a serial entrepreneur, rebellious marketer, and technology expert.

Allan grew his business from startup to four years later being named by Business Review Weekly (BRW) as one of Australia's fastest-growing companies - earning a spot in the coveted BRW Fast 100 list.

Allan is passionate about helping businesses find new and innovative ways to leverage technology and marketing to facilitate rapid business growth.

As a highly sought-after business coach, consultant, and public speaker, he frequently shares his proven strategies and cutting-edge tactics with people all over the world.

Time Stamped Show Notes:

• [00:22] About the episode and Allan Dib
• [01:53] In the beginning Allan didn’t have enough clients even if they liked his service, so he dived deep into learning marketing
• [05:00] The difference in marketing for big businesses and small companies
• [08:40] Why you need only the one-page marketing plan
• [10:29] The foundation of your marketing plan with the example of the marketing message that will help to reach the right audience
• [12:27] Reaching your potential clients as a part of your 1-page marketing plan
• [16:34] The sale's part of your marketing plan and getting more clients
• [22:47] An example of how the sale’s part of the marketing plan systematically works in business
• [25:08] When to adjust your marketing plan while you grow your business
• [27:16] How Allan use this 1-page marketing plan to his service  and upcoming product businesses
• [29:41] Where to find Allan online
• [30:28] For the show notes go to marinabarayeva.com/92 and subscribe to the Marketing for Creatives show

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