One of the best ways to provide social proof is case studies and testimonials from your happy customers. 

Whether that be in the form of a video or written, they’re extremely valuable.

In the latest episode of The Cutting Room, we chat through how you could be creating great video case studies.

Here’s what we cover:

• Choosing the right clients to ask for testimonials
• Being clear on the story
• Creating a complimentary series of case studies
• How to ensure the stats in your testimonial make an impact