Hello and welcome back to the Collin Cadmus Podcast. Today I’m joined by Sam Nelson.

Sam is the Founder of SDRLeader.com. Prior to starting his own company he spent almost 6 years at Outreach where he climbed from their top performing SDR into management and leadership positions. 

Needless to say, Sam has been at the forefront of all things Sales Development over the past decade, so I’m excited to dive in and get his thoughts on what he thinks is working and what isn’t for B2B outbound in 2025 and beyond. 

Before we get started, if you’re watching on YouTube, please take a moment to subscribe to the channel, like the video, and leave us a comment if you have questions or feedback. If you’re joining us from Spotify or Apple Podcasts, please drop us a review and let us know what you think of the episode. This is much appreciated.

Without further adieu, let’s dive in and get his thoughts.

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TOPICS:

00:00:00 Intro

00:01:16 Broken Outbound Model

00:11:55 What’s Working Today

00:17:34 AI in Sales

00:26:11 Choosing the Right Employer

00:33:14 Biggest Mistakes in Sales Dev

00:44:59 SDRLeader.com

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QUESTIONS:

1. Is traditional outbound sales broken, dead, or dying? If yes, how so?

2. What’s actually working for outbound sales today?

3. What’s your take on AI in sales over the next 5-10 years?

4. How can salespeople identify and choose the right employer?

5. What are the biggest mistakes SDRs and leaders are making today?

6. What is SDRLeader.com?

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LINKS:

SDRLeader: https://www.sdrleader.com

Sam on X: https://x.com/realSamNelson  

Collin on X: https://x.com/collincadmus

Modern Outbound System: https://www.collincadmus.com/the-modern-outbound-system

Sales Coaching: https://www.collincadmus.com/sales-coaching

Founder Coaching: https://www.collincadmus.com/founder-coaching

Collin Cadmus Podcast: https://www.collincadmus.com/podcasts/collin-cadmus-podcast

Revenue Growth Blog: https://www.collincadmus.com/blog

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Sit back, relax, enjoy the episode, and thank you for listening, viewing, and subscribing.

Available on: YouTube, Rumble, Spotify, and Apple Podcasts.