Keep it Simple for Maximum Impact 

 When you write a social media post for your business, do not forget to include a Call to Action. A simple statement that pulls your audience into doing more with you.  Our writing expert, Mike Woeckener, shares his thoughts on what makes a good call out.   One tip he shares is, "You don't want to use the word click.  If you're doing anything on social media, you want to use the word tap because a lot of people are doing it on phones so tap is appropriate where I've seen some, some copywriters use smash or crush. Crush the button below or smash that link"  Whether you are crushing or smashing it just make sure to ask for it!  Without an ask your customer doesn't know what to do next. Keep you audience engaged with creative calls to action.