A lot of the work I do with my clients is strategic in nature and one of the things I ask them early on is what they stand for in business. When it comes to deciding where to invest in your business, there is a lot of noise out there about what you should be doing. That’s why it’s critical to understand what you stand for so that you can make informed, sustainable decisions that align with you and your business. 

In this episode, my goal is to help you navigate the often confusing world of business investments. I’m not talking about stocks or trading, but the internal investments that can make or break your business, such as engaging with contractors, investing in a coach, upleveling your website or social media advertising. 

Knowing where to invest in your business can be really daunting. There are endless options out there. As business owners, we need to be crystal clear on why we do what we do and stay grounded amidst the alluring quick fix promises that we’re bombarded with on a daily basis. 

So today I’m sharing the three critical questions every business owner needs to answer before making any business decisions - What do you stand for, what drives you, and what are your goals? 

I’ll guide you through what it looks like to get clear on these questions and how the answers directly impact your investment decisions. Whether you’re just starting out or you’re a seasoned business owner, if you want to make strategic, growth-focused decisions, gaining clarity on these questions will help cut out the noise and make your decision making process so much more simple. 

LINKS:

Previous episode mentioned:

Getting Personal: What REALLY drives me in my business

Connect with Tracey: 

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