There is so much more still to discuss about how we can defend against ongoing attacks on your federal funding.  In this week’s episode, we're focusing on the second key piece of the strategy, which is shaping public opinion and getting members of the community to start raising their voices in support of your funding. 

We need to make it deeply unpopular to cut funding for our work. To do that, we’ve got to influence public opinion about that work. We need the members of our community to grasp the full impact of our work and value it deeply. And we need them to see why federal funding is needed to make that impact possible. Once they’re with us on that, and especially when we help them raise their voices, it becomes a lot harder for the right wing to strip away that funding.

In this episode, we share:

• The two most important lessons from recent events that tell us how to win this fight
• Three things community members need to internalize about your work 
• What motivates members of the community to raise their voice against funding cuts
• How to craft messaging that triggers that motivation
• The four most important sentences to include in your messaging to the community
• Two common mistakes to avoid in your public opinion-shaping messaging
• How to offer easy but effective ways for community members to raise their voices on your behalf

If you found value in this episode, please share it with other progressive nonprofit leaders.  And I’d be grateful if you would leave a rating and review on Apple podcasts, which will help even more people find out about this podcast.

Thanks!