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How to define a buying persona that converts
Stop wasting money advertising to the wrong people! 🎯
You've got an amazing product or service, but if you don't know exactly who you're selling to, you're basically throwing money into the void.
In this episode, we break down the exact 4-step process that successful businesses use to create target personas that actually convert strangers into loyal customers.
Here's what you'll learn:
✅ How to define demographics that matter (age, location, income, education)
✅ The psychology behind your ideal customer (what they want, fear, and aspire to)
✅ How to identify the exact pain points your product solves
✅ Where your customers actually look for products like yours (hint: it might not be Instagram!)
💡 Quick tip: Pin your finished persona somewhere you can see it daily - it should guide every piece of content, every ad, and every message you create.What's your biggest challenge when it comes to defining your target audience? Drop it in the comments below!
👇Don't forget to subscribe to She Hustles for more actionable business tips that actually work! 🚀
Follow She Hustles 📌
- Instagram: https://www.instagram.com/shehustles_podcast/
- LinkedIn: https://www.linkedin.com/feed/
- YouTube: https://www.youtube.com/channel/UCNRKjjbf4bDbL6ABgAhouVA
Follow Giulia Ⓖ
- Instagram: https://www.instagram.com/gg.mediastudio/
- TikTok: https://www.tiktok.com/@gg.mediastudio
- LinkedIn: https://www.linkedin.com/in/giulia-gasperoni-1b0ba11b9/
Follow Julie Ⓙ
- Instagram: https://www.instagram.com/growthwithjulie
- LinkedIn: https://www.linkedin.com/in/juliefhanell/
About us
Welcome to She Hustles ✨ Every Thursday we give you actionable tips to get unstuck and take action to create a business, side hustle or hobby you dream of.
View all episodes
By Julie Hanell and Giulia GasperoniStop wasting money advertising to the wrong people! 🎯
You've got an amazing product or service, but if you don't know exactly who you're selling to, you're basically throwing money into the void.
In this episode, we break down the exact 4-step process that successful businesses use to create target personas that actually convert strangers into loyal customers.
Here's what you'll learn:
✅ How to define demographics that matter (age, location, income, education)
✅ The psychology behind your ideal customer (what they want, fear, and aspire to)
✅ How to identify the exact pain points your product solves
✅ Where your customers actually look for products like yours (hint: it might not be Instagram!)
💡 Quick tip: Pin your finished persona somewhere you can see it daily - it should guide every piece of content, every ad, and every message you create.What's your biggest challenge when it comes to defining your target audience? Drop it in the comments below!
👇Don't forget to subscribe to She Hustles for more actionable business tips that actually work! 🚀
Follow She Hustles 📌
- Instagram: https://www.instagram.com/shehustles_podcast/
- LinkedIn: https://www.linkedin.com/feed/
- YouTube: https://www.youtube.com/channel/UCNRKjjbf4bDbL6ABgAhouVA
Follow Giulia Ⓖ
- Instagram: https://www.instagram.com/gg.mediastudio/
- TikTok: https://www.tiktok.com/@gg.mediastudio
- LinkedIn: https://www.linkedin.com/in/giulia-gasperoni-1b0ba11b9/
Follow Julie Ⓙ
- Instagram: https://www.instagram.com/growthwithjulie
- LinkedIn: https://www.linkedin.com/in/juliefhanell/
About us
Welcome to She Hustles ✨ Every Thursday we give you actionable tips to get unstuck and take action to create a business, side hustle or hobby you dream of.