Peter Kelly Property

How to Do a Property Development Feasibility (Step-by-Step)


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Most people think a property development feasibility tells you whether a project will make money.

But a proper feasibility does something far more important — it shows you where the numbers work, where they don’t, and which assumptions your entire project relies on.

In this step-by-step education video, Peter Kelly walks you through exactly how to do a property development feasibility the right way. Not just plugging numbers into a spreadsheet, but understanding what needs to be included, where people underestimate, and why small errors early can destroy a project later.

This is a practical, beginner-friendly breakdown of the full feasibility process used on real development projects — covering land costs, consultant fees, build costs, holding costs, resale values, and how to measure whether a deal is actually worth doing.

If your feasibility is wrong, everything that follows is just damage control. This video shows you how to avoid that.

Whether you’re looking at your first development, assessing a dual occupancy or townhouse project, or simply want to understand how experienced developers think about risk and numbers, this guide will give you clarity before you commit.

🔥 You’ll learn

  • What a feasibility study actually tells you (and what it doesn’t)
  • The most common feasibility mistakes developers make
  • How to assess land costs, build costs, and consultant fees properly
  • How to factor in holding costs and timing risk
  • How to estimate resale values realistically
  • How to measure profit against capital invested
  • Why assumptions matter more than spreadsheets

👇 Chapters

00:00 Intro

03:21 Breaking Down the Site & Purchase Numbers

09:45 GST, Cash Flow & Subdivision Costs Explained

16:43 Contingency, Finance & Lender Expectations

22:28 Construction Costs & Where Real Value Is Added

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