6 Figure Creative

#215: How To Earn Up To $500,000 Per HOUR As A Designer | With Cat Coquillette

08.30.2022 - By Brian HoodPlay

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By FAR the easiest way to monetize your creative skills is by offering freelance services. The only issue with that approach is that it puts a cap on how much you could ever hope to earn per hour.

$50 per hour? Sure.

$500 per hour? Maybe...

$5,000 per hour!? Possibly

$500,000 per hour? As a freelancer? There's no way that I know of...

The other issue with the freelance business model is that if you're not working, then you're not earning a dime (unless you know some secret hack to get paid time off as a freelancer, in which case hmu).

While freelancing can be a great way to get started as a designer, there's a far better business model that our podcast guest this week has used to earn up to $500k per hour–allowing her to travel the world full-time as a digital nomad.

The business model is partnering with big brands via licensing, and Cat Coquillette has mastered the process of being a prolific creator while also getting her designs placed in some of the biggest stores in the world, including Target, Urban Outfitters, Nordstrom, Bed Bath & Beyond, and more.

Listen now to hear how she built her design business from the ground up while skipping out on the freelance part entirely.

In this episode you’ll discover:

How to skip the freelance game and jump into scaleable income

A tax loophole to write off most of your travel expenses

80/20 for creatives - playing the numbers game

Using Print on Demand services to sell your designs

Being open to all opportunities

Handling criticism well

Contract negotiation - give and take

The importance of an active mailing list

Focusing on the important parts of your business

For full show notes, visit https://6figurecreative.com/215

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