The Revenue Recipe

How to Forecast Sales for a Launch-Stage Startup


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Join Kenan Rappuchi, founder and Chief Growth Officer of Sellerant, as he unpacks the fundamentals of building accurate sales forecasts that can guide your entire growth strategy.

In this episode, Kenan breaks down what a sales forecast actually is - and why the inputs matter more than anything else. He shares the key data you need to track, how to avoid bloated projections, and the critical role forecasting plays in scaling your company without blowing up your overhead.

You’ll also hear how to use Sellerant’s Growth Acceleration Starting Grid to evaluate where you are today - and what needs to change to hit your revenue goals.

If you’re a founder, operator, or sales leader looking to bring clarity and control to your revenue planning, this episode gives you the tools to stop guessing and start projecting with confidence.

Be sure to like, subscribe, and leave a comment!

Click here to get the Growth Acceleration Starting Grid: https://share.hsforms.com/1ZC-PL4MERjiSuQxg3i7kJw1iqjl

Host: Ben Wiggins

Guest: Kenan Rappuchi, Founder & CGO of Sellerant


Time Stamps:

00:00 Intro

00:51  What is a Sales Forecast?

02:39 Why the Input is so Important

03:37 Building a Successful Sales Forecast

06:37 The Most Important Data

07:50 The Growth Acceleration Starting Grid

09:05 Closing

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The Revenue RecipeBy Sellerant