The GenXpert Show

How to Get Found by AI Search (everything we know right now)


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Get on the Priority List for The Client Engine

How do you get AI models like ChatGPT or Perplexity to recommend YOU when someone asks, Who are the top 3 people in [your niche]?

In this episode of The GenXpert Show, I break down:

  • How AI search actually works (and why no one has the full playbook yet)
  • The two authority signals you need to send if you want AI—and humans—to trust you
  • Why consistency + differentiation are the real competitive advantage in 2026 and beyond
  • How to set up your content (and transcripts!) so AI can actually recognize and recommend you


Whether you’re blogging, podcasting, or building a YouTube channel—your future clients are going be using AI to search for answers. The question is: will your name show up?

I'm Laura Zavelson - serial founder, professor of entrepreneurship and business strategist. I work with experts to grow beyond their referral network without outsourcing or working nights and weekends to make it happen.


Get on the Priority List for The Client Engine.

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The GenXpert ShowBy Laura Zavelson