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Dr Pam Perry, a publicist, podcaster, Speakers Magazine publisher and CEO of pamperrypr.com, talks about how to get known online and secure media coverage. Pam explains PR as part of marketing focused on awareness, outlines how PR, media, and branding work together through a strong digital footprint, and notes that media outlets look for an established brand and assets before featuring someone. She describes her Ready, Set, Go approach: mindset and clarity, assembling assets like headshots, media kits, reels, and press releases, then pitching and speaking. Pam discusses the personal mindset shifts that can come with visibility and why PR must be ongoing. She also shares why she created Speakers Magazine to feature speakers and circulate issues at signature events, with online editions including embedded speaker reels. Timestamps:
00:00 Welcome and Topic Intro
01:53 What PR Really Is
02:10 Branding Media and AIDA
04:29 Cutting Through the Noise
05:41 Who Needs a Publicist
06:44 Ready Set Go Assets
09:12 Packaging Photos and Touchpoints
10:32 Mindset After Big PR
14:15 Speakers Magazine Origin
16:29 Magazine Impact Stories
19:13 Brand Touchpoints and Voicemail
20:08 How to Connect and Wrap Up
Get In Touch:
If you're interested in connecting with Dr Pam Perry, you can email her at [email protected] or reach her via her website (www.pamperrypr.com ), via Facebook (https://www.facebook.com/pamperryprpage/ ), or via her LinkedIn (https://www.linkedin.com/in/pamperryprcoach/). You can check out her YouTube channel (https://www.youtube.com/user/pamperrytv) and her Speakers Magazine (http://www.SpeakersMagazine.com)
For those interested in sharing their own stories on "Chatting with the Experts," reach out to Paula Okonneh through her website at chattingwiththeexperts.com or connect via LinkedIn.
By Paula Okonneh | Coach, Podcaster,Digital Marketer5
3737 ratings
Dr Pam Perry, a publicist, podcaster, Speakers Magazine publisher and CEO of pamperrypr.com, talks about how to get known online and secure media coverage. Pam explains PR as part of marketing focused on awareness, outlines how PR, media, and branding work together through a strong digital footprint, and notes that media outlets look for an established brand and assets before featuring someone. She describes her Ready, Set, Go approach: mindset and clarity, assembling assets like headshots, media kits, reels, and press releases, then pitching and speaking. Pam discusses the personal mindset shifts that can come with visibility and why PR must be ongoing. She also shares why she created Speakers Magazine to feature speakers and circulate issues at signature events, with online editions including embedded speaker reels. Timestamps:
00:00 Welcome and Topic Intro
01:53 What PR Really Is
02:10 Branding Media and AIDA
04:29 Cutting Through the Noise
05:41 Who Needs a Publicist
06:44 Ready Set Go Assets
09:12 Packaging Photos and Touchpoints
10:32 Mindset After Big PR
14:15 Speakers Magazine Origin
16:29 Magazine Impact Stories
19:13 Brand Touchpoints and Voicemail
20:08 How to Connect and Wrap Up
Get In Touch:
If you're interested in connecting with Dr Pam Perry, you can email her at [email protected] or reach her via her website (www.pamperrypr.com ), via Facebook (https://www.facebook.com/pamperryprpage/ ), or via her LinkedIn (https://www.linkedin.com/in/pamperryprcoach/). You can check out her YouTube channel (https://www.youtube.com/user/pamperrytv) and her Speakers Magazine (http://www.SpeakersMagazine.com)
For those interested in sharing their own stories on "Chatting with the Experts," reach out to Paula Okonneh through her website at chattingwiththeexperts.com or connect via LinkedIn.