Marketing for Creatives

How to Get More Clients on LinkedIn with Gary Kissel | #6


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Ep #6: Is there a way to get clients on LinkedIn?

Imagine getting a notification that someone in your area is looking for the exact service you offer. That’s what LinkedIn can do for you when you’re featured in their special section for professionals.

In this episode, Gary Kissel shares practical strategies to optimize your LinkedIn profile, position yourself as an expert, and find clients on LinkedIn.

LinkedIn selected him as a ProFinder in the Marketing Consultant category and recommends him as a highly qualified contact to those who seek help with their business marketing. 

As a Realtor, Gary used LinkedIn to find, connect and do deals with investors around the world. And now he helps other professionals to connect with their clients through LinkedIn. He has authored more than 30 articles on LinkedIn. 

Time Stamped Show Notes:

  • [00:21] About the episode and Gary Kissel
  • [02:16] Gary shares how LinkedIn helped him find buyers when he was in the real estate business
  • [02:11] Who is LinkedIn for
  • [03:19] How to set up your LinkedIn profile
  • [06:10] How to make your profile stand out
  • [06:44] What keywords are and how to use them effectively
  • [08:10] What to write on your LinkedIn profile if you have two different roles: your main job and your business
  • [09:58] What not to do on LinkedIn
  • [10:40] LinkedIn services designed for professionals
  • [12:57] How to find more clients on LinkedIn
  • [14:05] Update your LinkedIn profile when you change your area of expertise
  • [15:24] Once your profile is established, focus on becoming more visible
  • [17:31] How to get noticed by more people
  • [18:51] Why having at least 500 followers matters
  • [19:42] Does LinkedIn matter for professionals outside North America?
  • [21:18] Three steps to start attracting more clients on LinkedIn
  • [22:50] Where to find Gary
  • [23:40] For the show notes go to marinabarayeva.com/6 and subscribe to the Marketing for Creatives show.

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Marketing for CreativesBy Marina Barayeva

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