Video content can be the most powerful way to connect with your audience. But only when you’re comfortable on camera. This episode is all about getting you grounded and ready to film.

Getting Comfortable on Camera

Video content is more important than ever, and this new era of content marketing has created a huge demand for public speakers. Video content can be the most powerful way to connect with your audience. But only when you’re comfortable on camera.

If you're doing a lot of events, attending conferences, or you just want to build your brand, video content needs to be part of the mix.

Topics Include:

• Is there fear here?
• Develop a relaxation routine, or dance it out
• What to say and who to say it to
• Notes, Show Flow or Slides
• Looking & Sounding good
• Be authentically you
• Invite friends to watch & comment
• Edit Your Own Videos or transcript
• The only failure is giving up

Breaking News

It’s important to look after your mental health after tragic events, like the recent school shootings. Here are a few recommendations for self-care in the coming days:

• Talk about what you’re thinking with someone you trust
• Keep to a normal routine
• Avoid unhealthy coping mechanisms
• Take a break from social media if you need to
• Help other people if you can
• Reach out if you need extra support

If you or someone you know needs help, call 1-800-273-8255 for the National Suicide Prevention Lifeline. You can also text HOME to 741-741 for free, 24-hour support from the Crisis Text Line. Outside of the U.S., please visit the International Association for Suicide Prevention for a database of resources.

We also talk briefly about navigating tragedy and marketing.

Can't-Miss Resources

• Subscribe to the Women Conquer Business newsletter
• Get more on-camera resources with Shelley's Livecast Life book

Tweaks of the Week

• YouTube channel memberships gifting: Gift memberships let channel members buy the opportunity for other viewers to access the perks of a channel membership. 
• https://support.google.com/youtube/answer/6304294
• Heartbeat! This great community platform (alternative to Facebook Groups, Clubhouse, Circle, Mighty Networks) is available on AppSumo: https://appsumo.com/products/heartbeat/ or at https://www.heartbeat.chat/

Inspirational Nugget

What if I stopped caring what others thought?

Don’t spend much time thinking about what other people think.

Think about what you think. Think instead about the results, about the impact, about whether it is the right thing to do.

Connect with Us

Podcast Production

• Podcast hosting: Captivate (affiliate link)
• Livestream: StreamYard (Shelley's referral link)
• Music: Uppbeat.io

Connect with Jen

Brought to you by Women Conquer Business

• Connect with Jen McFarland
• Women Conquer Business marketing consultancy

Connect with Shelley

Engineered by AGK Media Studio

• Connect with Shelley Carney
• Schedule a free consultation with AGK Media Studio
• New Mexico Day Trips

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