Today, I'm bringing back Kathleen Lucente, a good friend and a favourite on the podcast, to share some invaluable insights into proactive crisis management.

Just before we started recording, Kathleen had just come out of a crisis communication workshop with clients in a healthcare startup.

Getting it right is crucial for a sector with so much regulation, as things can unfold quickly.

I asked her about how she had been teaching them, how she approaches teaching crisis management generally, and how she gets people onboard and involved with critical planning. For example, some executives don't want to be involved and see it as something for marketing or legal departments. She also shared how she helps set up an organisation to be inherently more resilient to a crisis than many others. 

There is so much in here. 

If you want to reach out to Kathleen then she's happy to help if she can. Here are some links on Katheleen and the show in general. 

THE PROJECT - www.commsBREAK.com

GUEST

Kathleen Lucente

Main Contact: [email protected]

Web: https://www.redfancommunications.com/

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