How to get your Facebook content to go viral with Rachel Miller

Today’s episode of the podcast is an interview with Rachel Miller who is a mum of 6 children, builds and grows online businesses and also teaches people how to grow their audience and how to convert them. We talk all about how to get really good Facebook engagement without paying, what type of content you should be posting and how to convert your audience to sales.

KEY TAKEAWAYS COVERED IN THE PODCAST

The fastest way to build a relationship with someone is to start a conversation!

Treat your Facebook profile like a conversation you would have with a stranger.

Each platform has its own preferred types of content – such as Reels on Instagram.

AMC – The right audience, message, and content.

When you post on Facebook, you get the most out of that post between the first and third day.

Facebook and Instagram are the same algorithm.

Business Suite allows you to schedule your content on both Facebook and Instagram.

Post depending on the size of your business.

It’s ok to post the same content again!

Talk about your audience and ask them questions.

If you post a picture of yourself – ask a question about them.

If you’re going to talk about a win, talk about one of your students instead of yourself.

Facebook likes engagement as this shows the platform that your audience is enjoying that content.

Build your audience then create content around them.

Your content doesn’t have to be the answer – it can ask the questions instead.

THE ONE THING YOU NEED TO REMEMBER ABOVE ALL ELSE…

ALWAYS link your content back to your audience and who they are.

HIGHLIGHTS YOU SIMPLY CAN’T MISS

An introduction to Rachel 04:56

Organic traffic 10:32

Organic reach for Facebook business pages 12:54

What if I post and it’s tumbleweed? 18:17

How to boost your Facebook organic reach 19:05

How often should I post on Facebook? 25:17

What type of content does well? 28:37

How to make money from a blog 43:50

CHECK RACHEL OUT:

Website

Facebook

Social System

RESOURCES MENTIONED:

Join Marketing That Converts The Academy

Transcript

Hello and welcome to this week's episode at the podcast. How are you doing? Right? I just rewatched, uh, the beginning of the interview that we're doing today and it's so good. It's so good. But before we dive into that and I tell you who it is and what they're all about.

I want to give you a heads up that next week, the Academy doors are going to be open. So they open on Friday the 24th of September. And they're closing on Wednesday the 29th of September. The doors only open for about 10 days a year. And although it feels like I talk about it a lot. They only opened literally 10 days a year.

They've opened twice this year, I think. And next year they'll open twice. Now, the reason I'm giving you the heads up is because you don't have very long if you want to join. And secondly, the price is going up. So when I opened the doors, the price will be $59 as it is. Um, currently it has been last time I opened it, but when the doors close, the next time they open next year, it's going to be 97.

So if you are on the fence, if you are sat there thinking, "Yeah, I wanted to, I'm not sure, you know, see how it goes." You really want to think about joining this time, because the next time it's going to be a lot more money. And the reason it's going to be a lot more money is because of, and this is so hard to say this stuff when it's talking about your own stuff, but like, The quality of the stuff in there is so good.

The time and effort and attention I give is immense. And the Academy is one of these things where if I won the lottery tomorrow, I would still do it. I love it. I absolutely adore it. They are my people, they come first, I do the best things for them. They have all the best opportunities and I do all what I do.

And, and I, I see some of the, you know, people out there...