How Ricol has grown her personal brand to have over 100k followers in less than 2 years...
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Connect with Rikcol!
Instagram - https://www.instagram.com/rikcol/

Rikcol is an integral member of the media team overseeing all of Ryan Pineda's Wealthy brands, including Wealthy Creator! She is the driving force behind the success of each podcast's audio downloads! 

Two years ago, Rikcol embarked on her social media journey with a newfound dedication. In addition to managing the media for Ryan Pineda's brands, she runs a jewelry business and offers hair care products for locs. In an in-depth conversation with Justin, Rikcol delves into the strategies that have contributed to her success and sustained consistency in posting.

Maintaining a steady presence on social media, Rikcol decided to amplify her reach by investing $200 in boosting four Instagram posts. Since that initial push, her brand has experienced significant growth. She has become widely recognized for her unique approach to locs, featuring curled ends. While she didn't pioneer this look and isn't the sole practitioner, she has carved a niche for herself in the social media landscape.

Rikcol generously shares insights into her approach to combating burnout and staying motivated. Both she and Justin concur that batch filming and content creation are optimal methods for maintaining consistency in posts and maximizing time efficiency. Rikcol's unwavering motivation stems from her commitment to providing a better life for her son and aspiring to pass on the business to him in the future.