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Apple Podcasts is the biggest podcast directory on the planet. Some people may disagree with this and say that Spotify is the #1 directory, but the data I’ve seen points to Apple. With that being the case, it’s important to drive current and potential listeners to Apple Podcasts to listen to your show.

In this episode I’m going to be talking about some free tools that Apple Podcasts provides that will help you boost your content with custom social media assets and links. These tools can be found at https://tools.applemediaservices.com. 

The Three Apple Marketing Tools Mentioned In This Episode

• The Social Post Generator 
• Apple Podcast Media Players
• QR Codes

Episode Highlights:

• The importance of growing your Apple Podcasts downloads
• How trying new marketing tools and techniques could help you grow your show
• How to create social media assets with Apple Podcasts Marketing Tools
• Embedding Apple Media Players in your newsletter, website and blog
• Sharing your podcast via Apple’s QR code

 

 Connect with Eric Montgomery:

• The Four Pillars of Podcasting
• The Podcast Haven Website
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• The Podcast Haven on Twitter
• The Podcast Haven on YouTube