How to Host a Free Class That Turns Followers Into Customers

When I created my first social media marketing course in 2016, I was so proud of the work I had done but had no idea how to get the content into the hands of my Ideal Client. For weeks, I racked my brain and scribbled notes on cocktail napkins while brainstorming over tapas with my husband, JD. Finally, it hit me: I needed to give my audience a sneak peek of what I taught in my digital course to show them the value of it. That day, I decided to host a free virtual class teaching a brief overview of one of the lessons in my course and at the end of it, I informed them that they could dive even deeper into what they learned by purchasing my digital course. After I ended the call and excitedly watched hundreds of course purchases roll in, I knew I had unlocked a new way of marketing my business: a live launch. Since that Hail Mary moment, we’ve used the same method over a dozen times to market Social Curator and we’ve seen this method pay off time and time again, which is why in this episode, I’ll teach you how to create a live launch of your own. Before we dive in, download the corresponding workbook at https://www.jasminestar.com/launchlive. It will help you implement what you’re learning. Got it? Ok, click play NOW!