Repurposing our Copy Corner videos into audio format, social posts, and eventually, blog posts is a good example for what we’re talking about today.

Here’s why repurposing matters for your company or you as a content creator:

→ You can deliver content for different learners, and publish content across many more mediums (Youtube with video from a podcast, quotes on Instagram from a text-based blog post).

→ You can catch your audience at various platforms where they spend time, enabling more information sharing!

→ Repurposing solves the ‘what should I write about next’ debacle, allowing infinite possibilities and greater ROI per piece of content you spent good time creating.