Robbie Schloss, founder of Castle Hospitality Group, joins Shawn Walchef on Digital Hospitality to share how he built Shore Club Chicago and scaled JoJo’s ShakeBAR. Robbie explains how nostalgia, immersive experiences, and over-the-top shakes turned JoJo’s into a social media sensation. He also breaks down why tech partners like Toast and F3 are critical for growth. From Winter Wonderland pop-ups to his “Robbie’s Recs” videos, Robbie shows how creative marketing, culture, and community can fuel both hospitality and expansion.

DAVO automates every step of the sales tax process — from collecting to filing to paying. It works seamlessly with your POS, so there’s nothing you need to do. And because DAVO guarantees your taxes will be paid on time and in full, there’s nothing to worry about either.

Digital Hospitality doesn't have to be complicated and our partners at Marqii live that every day. Marqii is designed to create unforgettable customer experiences from first search to latest visit with their one-stop digital operations platform built for hospitality operators.