On this episode of The Press Playbook, Kendall Aldridge talks with Erica Guevara of BAM about how Haast landed an Axios exclusive for its $12M Series A. They break down the pitch structure, the role of data, and what makes an exclusive land.

On this episode of The Press Playbook, Kendall Aldridge talks with Erica Guevara of BAM about how Haast landed an Axios exclusive for its $12M Series A. They break down the pitch structure, the role of data, and what makes an exclusive land.

On this episode of The Press Playbook, Kendall Aldridge talks with Erica Guevara of BAM about how Haast landed an Axios exclusive for its $12M Series A. They break down the pitch structure, the role of data, and what makes an exclusive land.

How to Land a Funding Exclusive in Axios

Press Playbook is BAM's behind-the-scenes look at how great press actually gets made. Hosted by Kendall Aldridge, each episode features a BAM team member breaking down a recent client placement. Every episode walks through what worked, why it resonated, and the lessons founders and comms teams can apply to their own media strategy.

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How to Land a Funding Exclusive in Axios

How to Land a Funding Exclusive in Axios