<p>On this episode of Press Playbook, Kendall talks with Torri, Account Executive at BAM, about how data-led storytelling helped land a CNBC placement for IMPLAN. They break down why reporters love clear data, how to structure a pitch, and how strong analysis can turn a company into a go-to source.</p>

On this episode of Press Playbook, Kendall talks with Torri, Account Executive at BAM, about how data-led storytelling helped land a CNBC placement for IMPLAN. They break down why reporters love clear data, how to structure a pitch, and how strong analysis can turn a company into a go-to source.

How to Land a Placement in CNBC

Press Playbook is BAM's behind-the-scenes look at how great press actually gets made. Hosted by Kendall Aldridge, each episode features a BAM team member breaking down a recent client placement. Every episode walks through what worked, why it resonated, and the lessons founders and comms teams can apply to their own media strategy.

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How to Land a Placement in CNBC

How to Land a Placement in CNBC