When you start a new job as a marketing leader, it's always good to come with a plan. In just 90 days, Steve Shaffer double webinar registrants, created 8 case studies, 3 whitepapers, 7 blogs, 2 webinars, and 3 newsletters. Oh yea, he also created a new website and brand identity. In this episode, we discuss Steve's process of creating a great team, build a winning process, and implement the right technology to build the foundation of success.