In our last episode, Chris and Brett made the case for business cases. Most leaders aren't making as many business cases as they should be, and the ones they are making definitely aren't as effective as they need to be.

In this episode, Chris breaks down some practical tips on how to make your business cases better and lead to the results and changes you want to see. We discuss knowing your data, understanding the return on investment and presenting the right way to your audience.

Learn more at InfluenceLeadership.com. Originally recorded in May 2017.