How do you set yourself apart from competitors who are offering something similar to you?

Some business owners will get stuck selling something as a commodity. Doing this is like tossing it into a pool with a hundred other similar offers available, causing it to lose its value.

In this episode, I cover how you can increase your value by selling your knowledge as a solution, rather than a commodity.

You’ll Discover

• How and when does price comparison come into play? [6:37]
• Using your unique mechanism to charge what you’re worth [7:52]
• Unique solution vs. commodity [8:11]
• How I came up with my own unique mechanism when I was in sales [8:56]
• If you are constantly running into objections, you need to change something on your end [9:50]

...And much more!

Helpful Resources

For a full transcript of this episode, visit our blog.

Join our free Facebook group, Million Dollar Course Marketers.

Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar.

Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here.

Subscribe to the podcast: Youtube, Apple Podcasts, Spotify, Google Podcasts, Stitcher.

Follow Joel on social media: Facebook, Instagram, Linkedin.