In this episode of The Tarryn Reeves Show, I sit down with internationally awarded marketing expert and founder of HY Marketing, Hyein Yoon, to unpack the strategies that actually work when it comes to SEO, content creation, and growing your business in global markets.

From her early success promoting a book street in South Korea to building a globally recognized agency helping brands scale into Japan and Korea, Hyein brings a wealth of experience to the table.

We talk about:

✔️ How to build a content strategy that blends SEO with authenticity
✔️ Facebook ads that speak directly to your audience’s pain points
✔️ The power of storytelling for building trust across cultures
✔️ Why brands fail when entering new markets—and how to get it right
✔️ Tools and tips for non-native English speakers who want to show up online with confidence

Whether you're a service-based entrepreneur, content creator, or CEO ready to expand your reach, this episode is packed with actionable insights and practical tools to help you market smarter and connect deeper.

📌 Don’t miss Hyein’s tips on finding your USP, choosing the right SEO keywords, and why being real is your best marketing strategy.

🔗 Listen now and subscribe to The Tarryn Reeves Show for more inspiring conversations with visionary entrepreneurs, marketing trailblazers, and impact-driven leaders.

Connect with Hyein:

• Website
• All other links