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Feel like you have to “turn it on” every time you talk about your offer? You’re not alone—and good news: it doesn’t have to be that way. In this episode of Sippin’ Matcha and Helping You Make More Sales, Brooke and Scott unpack one of the most common (and exhausting) sales myths: that you need to perform to be effective. From awkward pitch decks to monologue-style meetings, they explain why less talking and more listening builds trust—and leads to better results. Whether you’re new to sales or just tired of feeling like you’re putting on a show, this one’s packed with practical shifts that will help you sound more like you (and still make the sale).

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🤝 The Good Humans Growth Network – Hosts of the Sell Well Conference Brooke recently spoke at.

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Have a sales situation where you feel like you’re “on stage” every time? We want to hear about it. Submit your anonymous question at buildingmomentum.info/matcha and it might be featured in a future episode.

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Want more practical, non-sleazy sales advice from Brooke? She’s always sharing tips and encouragement for service-based business owners. Connect at: linkedin.com/in/brooke-greening