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What do you do when your inner voice says, “This is never going to work”? Or when fear and comparison sneak in and start messing with your confidence before a sales call? In this vulnerable and powerful episode of Sippin’ Matcha and Helping You Make More Sales, Brooke and Scott tackle what it really looks like to fight through the mental noise that often shows up when you’re trying to grow a business. Whether you’re spiraling after a tough call or just struggling to hit “send” on a follow-up, this conversation will help you sort the truth from the lies, reset your perspective, and take the next best step forward.

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Have a sales scenario that keeps looping in your brain?

Ask us about it! Submit your anonymous question at buildingmomentum.info/matcha, and Brooke may answer it in a future episode.

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For more mindset shifts and practical tools that actually work in sales, connect with Brooke at linkedin.com/in/brooke-greening

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So you finally showed up. You made the call, joined the Zoom, or walked into the networking event (name tag and all). But now you’re standing there thinking… what do I say?! In this episode of Sippin’ Matcha and Helping You Make More Sales, Brooke and Scott tackle that exact question. From coffee shop chats to conference floors, they break down how to connect with people in a way that’s human, helpful, and not the least bit salesy. If you’ve ever fumbled your way through an introduction or felt like your small talk game was stuck on low power mode—this one’s for you.

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Got a burning sales question that’s keeping you up at night (or just bugging you between client calls)? Submit it anonymously at buildingmomentum.info/matcha, and we might feature it on an upcoming episode!

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Brooke’s always up for a good conversation—and some practical sales wisdom. Connect with her on LinkedIn: linkedin.com/in/brooke-greening

Few questions create more spirals for business owners than: “What do I charge for this?” Whether you’re just launching or revisiting your rates after a season of growth, pricing can feel like a black hole of guesswork and self-doubt. In this episode, Brooke shares a calm, practical approach to setting prices that reflect the actual value you bring—without feeling sleazy or overthinking yourself into a puddle. Grab your iced matcha and listen in for encouragement, structure, and the occasional reminder to just double it already.

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Have a burning sales question? Or maybe just a pricing panic spiral you’d like untangled? Submit your question—anonymous or not—at: 👉 buildingmomentum.info/matcha

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For weekly wisdom on human-first sales, pricing with confidence, and making more money without losing your soul, follow Brooke here: 👉 linkedin.com/in/brooke-greening

00:00 Introduction: The Pricing Dilemma 00:48 Welcome to Sipping Matcha 01:31 Understanding Service-Based Pricing 02:27 Brooke's Sales Journey 04:21 Principles of Pricing 06:36 Knowing Your Numbers 07:37 Evaluating Costs 10:01 Value from Problem Solving 12:55 Real-Life Success Stories 14:39 Join the Sales Accelerator Lab 15:55 Final Thoughts and Encouragement

Let’s be real—asking someone about their struggles can feel awkward. Especially if you’ve been on the receiving end of those manipulative sales tactics where someone corners you into saying “yes” when you meant “maybe.” 😬 In this episode, Brooke unpacks how to uncover your customer’s real pain points without feeling gross or intrusive. Whether you’re worried about overstepping or just not sure how to go deeper in your conversations, this one’s full of practical, permission-based strategies that help you build trust and close more of the right clients. Yes, you can be ethical and effective at the same time.

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Got a sales question that’s been bugging you? Want Brooke’s take on it? Send it in (anonymously or not) and it might show up in a future episode: 👉 buildingmomentum.info/matcha

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Want more ways to sell like a human, not a robot? Follow Brooke for weekly insights, gentle truth-telling, and a little sass: 👉 linkedin.com/in/brooke-greening

In this episode of Sippin’ Matcha and Helping You Make More Sales, Brooke and Scott tackle one of the most common (and urgent) questions in the business world: “I need to hit a sales target—where do I start?” Whether it’s the end-of-month crunch, an unexpected expense, or a sales slump, Brooke shares practical steps to help you regain momentum without sounding desperate. She draws on her experience as a corporate sales specialist and business coach to give you a calm, confident plan of action.

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We want to hear from you! Submit your questions anonymously at buildingmomentum.info/matcha and maybe your topic will be featured in a future episode.

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Get more insights and connect directly: Brooke Greening on LinkedIn

What do you do when you know you’re not the right fit?

In this episode of Sipping Matcha, Brooke and Scott Greening explore one of the hardest questions in sales—how to gracefully step back when your offer isn’t the solution. From senior living to service-based industries, they unpack the power of honesty, setting expectations, and how “no” can still lead to meaningful referrals and future opportunities.

Got a tricky sales question? We’d love to hear it! Submit yours anonymously and it might be featured in a future episode: → buildingmomentum.info/matcha

Want more insights from Brooke? Connect with her on LinkedIn: → Brooke Greening on LinkedIn

You had a great discovery call.
They seemed excited.
You sent the proposal…
…and now it’s crickets. 🦗

In this episode, Brooke answers Annie from Jersey’s question: “What’s your go-to move when a client is interested but not committing?” Spoiler: vague follow-ups and hopeful vibes aren’t a strategy.

You’ll learn how to handle stalled deals with clarity and confidence—without being pushy or turning into a professional email refresher.

The Sales Conversation Assessment — A free tool to help you pinpoint where your sales calls are stalling. 👉 buildingmomentum.info/assessment.

Brooke’s SERVICE Sales Framework — Human-first, repeatable, and just the right amount of structured.

Have a question you’d love Brooke to answer on the show?
Submit it anonymously (or not!) at:
👉 buildingmomentum.info/matcha  

Want more tips that make sales feel human—not awkward?
Let’s connect on LinkedIn: 👉 linkedin.com/in/brooke-greening

When your prospects already have someone providing similar services, how can you stand out—without resorting to shady tactics? In this episode of Sipping Matcha, Scott and Brooke tackle one of the most common sales dilemmas: how to ethically and effectively communicate your value when competitors are in the mix. It’s not about being louder—it’s about being clearer, more intentional, and deeply understanding your customer’s real needs.

 💡 Sales Conversation Assessment – A free tool to help identify what’s stalling your sales chats and how to fix them.

Have a burning sales question you’d love to hear answered on a future episode?

Submit it anonymously at buildingmomentum.info/matcha.

Your curiosity could help others close more deals!

Want more insight and strategies from Brooke?

Connect with her on LinkedIn and stay inspired: Brooke Greening on LinkedIn.

If you’ve ever wondered, “Am I being too pushy?” or “Is sales just…manipulation in a blazer?”—this one’s for you.

In this episode, Scott and Brooke tackle a loaded question: Is all sales manipulation? (Spoiler: Nope.)

Brooke shares what actually crosses the line into manipulation—and how you can confidently sell without falling into tactics that make your skin crawl. With stories from her own sales journey (and one spicy dinner-table convo with her mother-in-law 👀), you’ll walk away knowing the difference between leading with service and just trying to seal the deal.

Because you don’t have to be a jerk to be good at sales.

🎯 Take the Sales Conversation Assessment — a free tool to pinpoint where your sales chats might be going sideways

Got a question about sales that you’re too embarrassed to ask out loud?

We’ve got you. Drop it anonymously here: 👉 buildingmomentum.info/matcha

👉 linkedin.com/in/brooke-greening

Here’s to valuing your customers and making more sales. 🙌 And hey—sales doesn’t have to be sleazy.

Let’s be honest: CRMs can feel like the frenemy of the small business world. Necessary? Absolutely. Enjoyable? Ehh… not always. In this episode of Sippin’ Matcha, Scott and Brooke tackle one of the most common (and most frustrating) questions we hear: “How do I actually use my CRM without wanting to throw my laptop across the room?” Brooke shares her own “it’s complicated” journey with CRMs—plus the simple strategy she uses with clients to take the chaos out of follow-up and get their sales pipeline back in shape. No fluff. No jargon. Just real talk, a 3-bucket system, and a whole lotta empathy for the spreadsheet-fatigued among us.

👉 Sales Conversation Assessment – A free gut check to spot the gaps in your sales process

👉 Your Daily 5 Sales Activities – A practical rhythm to stay consistent without burnout

👉 Brooke’s LinkedIn – Follow for more bite-sized brilliance on making sales feel human

Got a question for the show? Want to submit your own sales conundrum (real name or fabulous pseudonym welcome)?

Drop it here: 👉 buildingmomentum.info/matcha

Let’s fix your follow-up. Let’s stop hating your CRM. And hey—let’s make a few more sales while we’re at it. 💚