If saying your price out loud makes you wince—or if you’ve ever knocked a few bucks off “just in case”—this episode is your confidence boost. Scott and Brooke tackle one of the trickiest parts of the sales process: when and how to talk about pricing.

But here’s the twist: it’s not about cost—it’s about investment. Drawing from real coaching calls and their own wins (and missteps), they break down why transparency builds trust, how to reframe your services as value-packed investments, and what to say when your offering isn’t a flat fee. Whether you’re a seasoned pro or still dodging the “money talk,” this is the mindset shift you didn’t know you needed.

Service providers, coaches, consultants, and anyone who’s ever thought, “Am I charging too much?”

In this episode of Sippin’ Matcha and Making More Sales, Brooke tackles a listener’s top-tier question: “How do you end a conversation gracefully when you’re over time?”

Tune in as Brooke shares real-world scripts, practical mindset shifts, and a peek into her Service Sales Framework to help you stay in control—without cutting your prospect off or coming off rude.

Whether you’re navigating chatty clients or just trying to honor your calendar, this episode is packed with tips to help you close with confidence and courtesy.

Submit yours at https://buildingmomentum.info/matcha for a chance to be featured in a future episode!

Want more insights or to just say hey? Connect with Brooke on LinkedIn. 

If you’re pushing sales calls out three weeks because you’re swamped, you could be losing more than your sanity—you might be losing sales. In this episode, Brooke and Scott Greening tackle a timely question from a marketing service provider worried about delayed follow-ups. Brooke shares practical strategies to avoid the dreaded sales rollercoaster, from carving out protected time to using tools like Loom videos and appointment setters. If you’re juggling client work and lead gen, this one’s a must-listen. 

Why delayed sales calls often mean missed opportunities

Creative ways to engage leads now, even if your calendar’s packed

The mindset blocks that keep founders from prioritizing sales

How Brooke uses calendar links and batching to streamline conversations

The power of consistency over feast-and-famine sales cycles

Customer Bucket List PDF (30/60/90-day buying timeframes)

Calendar blocking for sales calls

Using Loom videos to nurture leads

Delegating or outsourcing sales conversations

Got a sales question? Submit anonymously—we might answer it on a future episode. https://buildingmomentum.info/anonymous-sales-questions/

Share, follow, or review to help more service pros sell with ease.

Are you hearing “you’re too expensive” more than you’d like? It might not be your pricing—it might be your pitch. In this episode, Brooke Greening unpacks how most pricing objections stem from a deeper issue: unclear value. Using her SERVICE framework, Brooke walks you through how to identify the real problem your client is trying to solve and how to connect your offer to what actually matters to them. If you’ve ever struggled to explain your worth, this one’s for you.

Got a tricky pricing or value question? Submit it anonymously and Brooke might answer it in a future episode. https://buildingmomentum.info/anonymous-sales-questions/

Follow Brooke on LinkedIn for more no-pressure sales strategies that help you serve and sell with heart. https://www.linkedin.com/in/brooke-greening/

Stuck with only two business cards and heading onto a cruise with some of the biggest names in business? Don’t panic—plan. In this episode, Brooke Greening breaks down a practical strategy for intentional networking, even in the middle of the ocean. Learn how to map your outreach, prep for meaningful conversations, and stay focused on service over self. Whether you’re cruising with EntreLeadership or just trying to get more out of your next conference, this episode’s for you.

Got a networking or sales question?
Submit it anonymously and Brooke might answer it in a future episode. https://buildingmomentum.info/anonymous-sales-questions/

Connect with Brooke on LinkedIn for more real-world sales advice that feels as good as it works.

Cold calling doesn’t have to feel like jumping out of a plane—especially when you’ve got a plan. In this episode, Brooke Greening answers a listener's question from “Terrified in Tahiti” and walks through three key pillars to make cold calling less scary and more effective: intentionality, pre-call planning, and resilience. Whether you’re brand new or just need a refresher, this is your roadmap to turning cold calls into warm wins.