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How to Make the Clients Go Wild – In Just 7 Minutes with Maribeth Kuzmeski
Learn what real fans of your business will do
Learn why consistent brand messaging is important and why it needs to resonate
Find out the common brand messaging mistakes that are costing you customers
Resources/Links:
Free Messaging Worksheet
Summary
Maribeth Kuzmeski, Ph.D.is the President of Red Zone Marketing. She is a marketing strategist, advisor to financial services companies, bestselling author of seven books, and a professional speaker. She speaks on topics including marketing, sales, relationship development, and branding.
In this episode of Marketing the Invisible, Maribeth shares strategies for standing out in order to achieve measurable new business growth for financial services firms, entrepreneurial-minded corporations, and salespeople
Check out these episode highlights:
00:55 – all about Maribeth Kuzmeski
01:35 – Maribeth describes her ideal clients
01:44 – the marketing and sales problem she helps solve for her clients
02:00 – symptoms her clients experience with regards to their marketing and sales messaging
03:05– common mistakes her clients do when making their messaging
04:19 – Maribeth’s Valuable Free Action (VFA): Simple Repeatable Statement of Value ( SPSV)
05:23 – Maribeth’s Valuable Free Resource (VFR): Free Messaging Worksheet
06:03 – Why do most businesses fail?
Tweetable Takeaway from this Episode:
View all episodes
By Tom PolandLearn what real fans of your business will do
Learn why consistent brand messaging is important and why it needs to resonate
Find out the common brand messaging mistakes that are costing you customers
Resources/Links:
Free Messaging Worksheet
Summary
Maribeth Kuzmeski, Ph.D.is the President of Red Zone Marketing. She is a marketing strategist, advisor to financial services companies, bestselling author of seven books, and a professional speaker. She speaks on topics including marketing, sales, relationship development, and branding.
In this episode of Marketing the Invisible, Maribeth shares strategies for standing out in order to achieve measurable new business growth for financial services firms, entrepreneurial-minded corporations, and salespeople
Check out these episode highlights:
00:55 – all about Maribeth Kuzmeski
01:35 – Maribeth describes her ideal clients
01:44 – the marketing and sales problem she helps solve for her clients
02:00 – symptoms her clients experience with regards to their marketing and sales messaging
03:05– common mistakes her clients do when making their messaging
04:19 – Maribeth’s Valuable Free Action (VFA): Simple Repeatable Statement of Value ( SPSV)
05:23 – Maribeth’s Valuable Free Resource (VFR): Free Messaging Worksheet
06:03 – Why do most businesses fail?
Tweetable Takeaway from this Episode: