How To MARKET YOU & YOUR BUSINESS

By Paul G. Walmsley, Sales and Marketing Expert and Best Selling Author

Technology Education Business Management & Marketing Training Software How-To

What's How To MARKET YOU & YOUR BUSINESS about?

Learn the latest cutting edge marketing strategies and discover how to market you and your business. We discuss traffic and lead generation, conversion of the traffic and leads into prospects and then into repeat customers! Learn how best to use social media, overcome call reluctance, know exactly what to say and deal with rejection when using the telephone in your business.

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How To MARKET YOU & YOUR BUSINESS episodes:

11.05.2015
Episode 40: Mitra Pakdaman from La Healthcare Design Chats W...
Mitra Pakdaman is the founder of LA Healthcare Design, a Los Angeles-based interior design studio, utilizing over ten years of in-field experience to provide her signature elegant, fresh, and balanced design concepts to large-scale projects. She received her B.S. in...
10.22.2015
Episode 39: 63,256 Calls Boiled Down to the Most Effective Web Lead Follow-up Strategies
In Episode 39 of How To Market You & Your Business, Paul G. Walmsley chats with Adam Bluemner and discusses the most effective web lead follow up strategies. Adam reveals the findings from a case study of 63,256 phone calls...
10.15.2015
Episode 38: Fundamentals Of Marketing From The Beach
In Episode 38 of How To Market You & Your Business, Paul G. Walmsley outlines the Fundamentals Of Marketing From The Beach. As Paul walks along the beach from The Pier at Santa Monica, California he talks about the fundamentals...
10.12.2015
Episode 38: 5 Minute Sales Tip - How To Deal With An Engineer Type Prospect
In Episode 38 of the 5 Minute Sales Tip, Paul G Walmsley outlines how to deal with an engineer type prospect. What's an "engineer type" prospect? Well, it is someone who asks a million questions about your product(s) or services...
10.08.2015
Episode 37: Thomas Hallgren chats with Paul G. Walmsley
In Episode 37 of How To Market You & Your Business, Paul G. Walmsley Chats with Thomas Hallgren. At summer school at Yale as a design student, Thomas Hallgren illustrated and wrote his first book and discovered his first love,...
10.05.2015
Episode 36: 5 Minute Sales Tip: Monday Strategy to dramatically increase your sales.
In this 5 Minute Sales Tip, Paul G Walmsley outlines how each starts each new week with his Monday Strategy. Paul explains how he assesses the successes and setbacks from the previous week and uses them to build into the...
09.28.2015
Episode 35: 5 Minute Sales Tip - Don't Put Pressure On Prospects
In this 5 Minute Sales Tip, Paul G. Walmsley explains how important it is that you don't put pressure on prospects. Early on in his sales career Paul would list sales with potential clients for the month hoping that they...
09.25.2015
Episode 34: Shannon Kent Chats With Paul G. Walmsley
In this episode, Shannon Kent discusses how she markets her and her business. Wait until the end of the interview to learn about Shannon's unique business, what a wonderful idea!
09.21.2015
Episode 33: 5 Minute Sales Tip - Keep In Touch With Your Clients
In this 5 Minute Sale Tip, Paul G Walmsley demonstrates how important it is to keep in touch with your clients and prospects. When you keep in touch with your clients and prospects, sales flow to you. Paul picked up...
09.17.2015
Episode 32: Chris Ternate of Web Geek Studios chats with Paul G Walmsley
Listen in as Chris Ternate of Web Geek Studios chats with Paul G. Walmsley. Chris shares two mindblowing marketing strategies that when implemented will make a massive difference to your business. Right at the end of the interview Chris shares...
09.14.2015
Episode 31. 5 Minute Sales Tip: How To NOT Market To A New Customer
In Episode 31 of How To Market You & Your Business from Paul G. Walmsley, Paul describes how to Not market to a new customer with an experience he just had at a restaurant in Beverly Hills, California. Paul lives by...
09.10.2015
Episode 30: Paul G Walmsley Chats With Robia Davenport of Jamberry Nails.
In this episode of How To Market You & Your Business, Paul G. Walmsley chats with Robia Davenport, Senior Executive with Jamberry Nails. Robia is a successful network marketing professional, wife and mother to a 3 year old. Robia's...
09.08.2015
5 Minute Sales Tip: The Take Away
In this 5 Minute Sales Tip, Paul G. Walmsley discusses how he uses The Take Away as part of his sales arsenal. It is very important to be aware of the energy and the direction of a sales presentation. As...
09.03.2015
Tara Jacobsen, of Marketing Artfully, chats with Paul G. Walmsley
In this FUN episode, Paul G Walmsley chats with Tara Jacobsen of Marketing Artfully. Tara has written 26 books on marketing and her website is jam packed full of marketing courses, tips, techniques and strategies.
08.31.2015
5 Minute Sales Tip- Ask For The Order!
In this 5 Minute Sales Tip, Paul G. Walmsley encourages you to remember that you are in the business of making sales and NOT just explaining and educating!
08.27.2015
Paul G. Walmsley Chats with May Hui from Catch Matchmaking In Los Angeles.
Paul chats with May Hui, of Catch Matchmaking in Los Angeles. They discuss how to use online marketing such as landing pages, lead magnets and retargeting.
08.24.2015
5 Minute Sales Tip: How To Ask For A Credit Card Number.
Paul G Walmsley shares how to ask for a credit card number when wrapping up a sale. This can be a deal breaker if done incorrectly. Learn and Earn.
08.20.2015
Paul G. Walmsley Chats With Copywriter Mitch Miller
Network marketing professional? Not hitting your goals and achieving the success you had hoped for? Then listen in to this interview with Copywriter Mitch Miller. Mitch reveals powerful and mindset shifting marketing tactics that will revolutionize your career. This is...
08.17.2015
5 Minute Sales Tip: Buddies Figuring It Out Together
When Paul makes a presentation to a prospect, he gets them involved like two buddies figuring it out together, so there's no need to use closing techniques.
08.13.2015
Paul G. Walmsley chats with Real Estate Investor Mike Wolf.
In this episode of How To Market You & Your Business, Paul G. Walmsley chats with his friend Mike Wolf. Mike Wolf is the most successful entrepreneur that Paul personally knows. Mike is down to earth, describes himself as "homeless"...
08.10.2015
5 Minute Sales Tip: Use An Incentive To Get The Order
How to use an incentive or bonus to encourage and reward your prospect to go ahead and buy right now. Use the hold button to control the presentation.
08.06.2015
Paul G. Walmsley & Scott Kent talk Direct Response Marketing
Paul G Walmsley chats with Scott Kent, the CEO of The Toucan Group which creates systemic, direct response, profitable marketing programs for its clients
08.02.2015
5 Minute Sales Tip: Assume The Sale
Paul's 5 Minute Sales Tip: ASSUME that the person on the other end of the line is wanting to buy TODAY. Walk them through the sale, make it easy for them.
07.30.2015
Paul G. Walmsley Chats With Former Olympic Skating Coach, Faye Kitariev.
In this episode of How To Market You & Your Business, Paul G. Walmsley chats with former Olympic Skating Coach, Faye Kitariev. Learn how after years of coaching world class athletes, Faye has transitioned into personal coaching and becoming a...
07.26.2015
5 Minute Sales Tip: Answer Then Ask A Closing Question, by Paul G. Walmsley
In today's 5 Minute Sales Tip, Paul G. Walmsley describes a sales call he was listening in to. The sales person was answering all the prospect's questions....but not asking for the order. Paul outlines how to implement a simple way...
07.23.2015
Paul G. Walmsley chats with Jonathan and Sascha Schlossberg. A young couple with their 6 month old, forging a business online.
In this episode, Paul G. Walmsley chats with Jonathan and Sascha Schlossberg. This young couple have been on quite a journey. They share their successes and setbacks as they outline how they have established multiple streams of income by successfully...
07.19.2015
5 Minute Sales Tip: Avoid Crossing The Abyss
In this 5 Minute Sales Tip, Paul G. Walmsley cautions against crossing the abyss from the interest piquing script into the presentation script. Paul outlines just how important it is to keep both scripts mutually exclusive. When asked, "So, what...
07.16.2015
Paul G. Walmsley Chats With Serial Entrepreneur, Scott Johnson.
In this episode of How To Market You & Your Business, Paul G. Walmsley chats with his friend, Scott Johnson. Scott is excited as he is only a matter of days into his new venture with an up and coming...
07.13.2015
5 Minute Sales Tip: Always Be Closing
In this 5 Minute Sales Tip, Paul G. Walmsley shares with you his technique for closing more sales. All throughout his sales presentation Paul is asking questions that lead the prospect closer towards the sale. Old School sales training refers...
07.05.2015
5 Minute Sales Tip: How To Start A New Month Using: Stop. Keep. Start.
At the beginning of a new month it is important to assess the previous month and make the necessary adjustments to help the new month be even better. Here's a quick and easy strategy that I learned from Pina De...
07.04.2015
5 Minute Sales Tip: Get the prospect involved in YOUR sales presentation
In this 5 Minute Sales Tip, Paul G. Walmsley outlines how he does not make sales presentations to his prospects. Instead he wraps his arm around his prospect and helps them take part in the sales presentation and together they...
06.30.2015
Paul G. Walmsley Chats With Editor, Writer And Blogger, Jeannette Encinias
In this podcast episode, Paul G. Walmsley chats with Jeannette Encinias, the editor of Paul's first two books, From Hello To Yes In 3 Minutes or Less and the 30 Day Business Builder Book For Network Marketing Professionals. Jeannette reveals...
06.30.2015
Paul G. Walmsley chats with Facebook Marketing Expert Landon Stewart
Paul G. Walmsley chats with Facebook Marketing Expert Landon Stewart. Listen in to this episode of How To Market You & Your Business as Paul and Landon discuss how to take advantage of paid traffic. Sure, people always say they...
06.25.2015
Paul G. Walmsley chats with Veronika Hess and Leanne Crawford, Healing Arts Practitioners from Seal Beach, California
In this interview, Paul G. Walmsley is reminded of just how important "Old School" hustle marketing can be effectively combined with social media. Veronika Hess and Leanne Crawford only started their business 39 days ago, but listen in to discover...
06.20.2015
Paul G. Walmsley chats with Chris Kelly, a life and business coach.
Chris Kelly who lives in San Diego CA, became a life and business coach about 7 years ago. She found herself “Broke, Broken & Bitter" and parenting a 4 year old daughter alone. Listen in to discover how Chris...
06.20.2015
Paul G. Walmsley interviews Ricky Powell
Learn how “The Happiness Guy,” Ricky Powell is successfully transitioning from a 25 year career at NBC into his own full time business, with SmileTV. Discover how Ricky markets himself and his various business ventures as he has broken free...
05.25.2015
Andrey Seas, Enrolled Agent.
In this interview with Andrey Seas we discuss how he became an entrepreneur just a few months ago and how he began establishing his business. Andrey shared how he started off with some success and then the big mistake in...
04.28.2015
How To Market YOU & YOUR BUSINESS The 6 Fundamentals of Marketing
https://www.paulgwalmsley.com. In this episode of How To Market You & Your Business, Amazon Best Selling Author Paul G. Walmsley outlines the 6 fundamentals of marketing. He explains that unless you have all 6 fundamentals in place and mastered, then your...
04.28.2015
Coaching Call with a Realtor on how to generate leads for his business
This episode summarizes a 59 minute coaching call with a realtor from Brentwood California. I help him overcome his call reluctance, show him how to pique interest with his friends and deal with the fact that he is relatively inexperienced....
04.28.2015
Realtor website discussion
This episode is a recap of a follow up call I had with a realtor about her website. I explained to her the features and benefits of a landing page and associated email autoresponder. Some of her objections were classics...

What's How To MARKET YOU & YOUR BUSINESS about?

Download our free app to listen on your phone

How To MARKET YOU & YOUR BUSINESS episodes:

Episode 40: Mitra Pakdaman from La Healthcare Design Chats W...

Episode 39: 63,256 Calls Boiled Down to the Most Effective Web Lead Follow-up Strategies

Episode 38: Fundamentals Of Marketing From The Beach

Episode 38: 5 Minute Sales Tip - How To Deal With An Engineer Type Prospect

Episode 37: Thomas Hallgren chats with Paul G. Walmsley

Episode 36: 5 Minute Sales Tip: Monday Strategy to dramatically increase your sales.

Episode 35: 5 Minute Sales Tip - Don't Put Pressure On Prospects

Episode 34: Shannon Kent Chats With Paul G. Walmsley

Episode 33: 5 Minute Sales Tip - Keep In Touch With Your Clients

Episode 32: Chris Ternate of Web Geek Studios chats with Paul G Walmsley

Episode 31. 5 Minute Sales Tip: How To NOT Market To A New Customer

Episode 30: Paul G Walmsley Chats With Robia Davenport of Jamberry Nails.

5 Minute Sales Tip: The Take Away

Tara Jacobsen, of Marketing Artfully, chats with Paul G. Walmsley

5 Minute Sales Tip- Ask For The Order!

Paul G. Walmsley Chats with May Hui from Catch Matchmaking In Los Angeles.

5 Minute Sales Tip: How To Ask For A Credit Card Number.

Paul G. Walmsley Chats With Copywriter Mitch Miller

5 Minute Sales Tip: Buddies Figuring It Out Together

Paul G. Walmsley chats with Real Estate Investor Mike Wolf.

5 Minute Sales Tip: Use An Incentive To Get The Order

Paul G. Walmsley & Scott Kent talk Direct Response Marketing

5 Minute Sales Tip: Assume The Sale

Paul G. Walmsley Chats With Former Olympic Skating Coach, Faye Kitariev.

5 Minute Sales Tip: Answer Then Ask A Closing Question, by Paul G. Walmsley

Paul G. Walmsley chats with Jonathan and Sascha Schlossberg. A young couple with their 6 month old, forging a business online.

5 Minute Sales Tip: Avoid Crossing The Abyss

Paul G. Walmsley Chats With Serial Entrepreneur, Scott Johnson.

5 Minute Sales Tip: Always Be Closing

5 Minute Sales Tip: How To Start A New Month Using: Stop. Keep. Start.

5 Minute Sales Tip: Get the prospect involved in YOUR sales presentation

Paul G. Walmsley Chats With Editor, Writer And Blogger, Jeannette Encinias

Paul G. Walmsley chats with Facebook Marketing Expert Landon Stewart

Paul G. Walmsley chats with Veronika Hess and Leanne Crawford, Healing Arts Practitioners from Seal Beach, California

Paul G. Walmsley chats with Chris Kelly, a life and business coach.

Paul G. Walmsley interviews Ricky Powell

Andrey Seas, Enrolled Agent.

How To Market YOU & YOUR BUSINESS The 6 Fundamentals of Marketing

Coaching Call with a Realtor on how to generate leads for his business

Realtor website discussion