The Tech Leader's Playbook

How to Master Sales as an Introvert with Matthew Pollard

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In this episode of The Tech Leader's Playbook, Matthew Pollard, known as The Rapid Growth Guy, shares his journey from struggling introvert to successful consultant. He emphasizes the importance of creating a unique message and conveying passion and mission through storytelling. He challenges the misconception that introverts can't sell and highlights successful introverted salespeople. Matthew also discusses the need for a sales system before hiring a salesperson and the power of storytelling in the sales process. Matthew Pollard discusses the misconceptions about introverts and how they can excel in sales and networking. He shares the reasons behind writing his books on introverted sales and networking, and how introverts can leverage their natural gifts to succeed. He also talks about the future of entrepreneurship and the role of technology in changing communication. Additionally, he discusses the Small Business Festival he launched and the importance of learning outside of one's functional skills.

Takeaways

  • Create a unique message that sets you apart from competitors
  • Convey passion and mission through storytelling
  • Develop a sales system before hiring a salesperson
  • Use storytelling to build rapport and engage customers
  • Introverts can be successful in sales Introverts can excel in sales and networking by leveraging their natural gifts, such as active listening and empathy.
  • Technology has made it easier for introverts to succeed in sales and marketing, as it allows for automation and reaching ideal clients.
  • Validating the message and building relationships through in-person or virtual interactions is crucial for success in business.
  • The Small Business Festival was launched to provide small business owners with actionable tools and practical skills to grow their businesses.
  • Matthew Pollard's books and resources offer valuable insights and strategies for introverted entrepreneurs and salespeople.


    • Chapters

    • 00:00 Introduction and Background
    • 06:45 Unleashing the Power of Storytelling in Sales
    • 13:25 Building a Unique Message to Stand Out
    • 18:16 The Importance of Passion and Mission in Sales
    • 23:23 Developing a Sales System for Rapid Growth
    • 25:08 Introverts Can Sell Too: Debunking the Myth
    • 34:22 The Impact of Technology on Entrepreneurship
    • 40:36 The Small Business Festival
    • 46:59 Strategies for Success


      • Matthew Pollard’s Website:

      https://matthewpollard.com/

      Matthew Pollard’s Social Media Links:

      https://www.youtube.com/@Matthewpollard

      https://www.linkedin.com/in/matthewpollardspeaker/

      https://www.instagram.com/matthewpollardspeaker


      Resources and Links:

      ⁠⁠https://www.hireclout.com⁠⁠

      ⁠⁠https://www.podcast.hireclout.com⁠⁠

      ⁠⁠https://www.linkedin.com/in/hirefasthireright/⁠

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      The Tech Leader's PlaybookBy Avetis Antaplyan